granini – only the best of fruit

With an extraordinarily fruitness and premium quality – in the eye-catching dimpled bottle – granini pleases consumers in over 50 countries day after day. This success story began in 1965, when granini Trinkfrucht – a product inspired by fruit juices sold in Italy – was introduced to the german market. Today, granini is one of the leading premium fruit juices and nectars in Europe – and the strongest brand in the portfolio of the Eckes-Granini Group.

Whether for breakfast at home or as a refreshing treat for people on the go or at hotels and restaurants – granini’s quality, popularity and unrivalled product range make it the preferred brand. Granini covers the full taste spectrum with over two dozen flavour varieties.

The best sun-ripened fruits and careful processing are the basis for the premium quality of granini products. Yet the brand sets accents not only with its superior quality and diversity. The eye-catching bottle – with the dimple design was developed in 1969 that still identifies the brand today – also makes granini unique.

In addition to its extensive core range of traditional fruit juices and nectars, granini has also established itself in new growth segments. As a prickling, fruity refreshment, granini Frucht Prickler, for example, a delicious blend of fruit juice and carbonated mineral water, rounds out the product range. The granini subrange granini Rãcoarea Fructelor in Romania offers appealing alternatives for those who prefer “still” refreshing beverages.