hohes C is the most trusted juice brand

| When it comes to juice, German consumers trust Eckes-Granini’s hohes C brand the most – according to a study by Reader's Digest.

hohes C leads the juice product category in the Most Trusted Brands Study 2020 by Reader's Digest. This product category was raised for the first time in 2020 – and the brand from the Eckes-Granini Group immediately lead the field.

The study surveyed a representative sample of 4,000 consumers over the age of 18 in Germany. Respondents named a total of 3,603 different brands across 22 product categories in an open question. In the juice category, hohes C is in first place with 645 votes, the reason for this: consumers feel connected to the hohes C brand and have grown up with it.

Reader's Digest launched the Most Trusted Brands Studies in 2001 and has been surveying the brand trust of Germans annually since then.

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