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While for some people the bottle is empty, for others it is full of potential. All it takes is a little creativity. The social media feeds of Eckes-Granini Belgium show just how creative one can get.On their Instagram and Facebook, empty granini bottles are turned into flower vases or toys with which the little ones can fight off boredom. In times of home office and home schooling, this is more important than ever.
"Flavour your Day" is the motto of the campaign which aims to sweeten people’s days. "This is the strength of our brand - turning a normal day into something special", says Jorgen Micheli, Senior Brand Manager International Business Development at Eckes-Granini Group.
The followers like it. Come on and join the creative handicrafts!