Do it yourself with Die Limo Sirup!
Since its launch in 2013, Die Limo has been one of the leading brands on the German lemonade market and is now number one among value-added lemonades. Its popular flavors fruity-fresh orange and tangy-tart lemon-lime are now shaking up the syrup market as well. “Die Limo by granini is revolutionizing the syrup market with a truly premium product," says Philipp Hemmer, Marketing Director of Eckes-Granini Germany. "Unlike the range currently dominating the lemonade syrup market, Die Limo's fruity syrup comes without sweeteners, colourants or preservatives, and instead is bottled with 50 percent real fruit!"
Mixing up the syrup market
Eckes-Granini wants to appeal a broad range of buyers with this new launch: Water bubblers for the home are currently very popular, regardless of age, and demand for syrups to suit individual tastes is booming. This is because the high-yield product in the 500ml syrup glass bottle saves space and packaging, eliminating the need for tiresome lugging around. It is also fully recyclable and can be easily disposed of in the glass waste once the wrapping has been removed. So, the Die Limo success story continues - sustainably and naturally.
