hohes C receives two awards
German food magazine Lebensmittelzeitung has named our German brand hohes C the "Top Brand 2021" in the "fruit beverages" category.
In addition, a study conducted by Reader's Digest named the brand "Most Trusted Brand" among German consumers. In the study, which surveyed 4,000 consumers, hohes C beat out more than 3,500 other brands - for the second year in a row, by the way!
A sign in trying times
"Particularly at a time when we have to decide and act in crisis mode, reliability and thus trust-building of brands remains an invaluable asset," the Reader's Digest study states. "In addition to quality and value for money, criteria such as sustainability and environmental protection are becoming increasingly important." Reader's Digest launched the Most Trusted Brands studies in 2001 and has been surveying Germans' brand trust every year since then. The "juice" category was introduced in 2020.
More info on the current study is available here.
