The Eckes-Granini Group takes an important step in support of its international growth strategy with the acquisition of Pago International GmbH, one of the leading Austrian producers of premium fruit juices. As a strong, traditional brand with a high brand-recognition rating, Pago is an outstanding strategic addition to the fruit-juice producer’s international brand portfolio and is expected to boost sales in the out-of-home sector. In this way, the Group strengthens its market position in Austria, France and Spain substantially and gains access to the Italian and Croatian markets.