With its buyout of the Danish fruit-juice producer Rynkeby Foods A/S, the Eckes-Granini Group achieves yet another milestone in support of its corporate strategy devoted to external growth through the acquisition of leading brands. Following the integration of the Rynkeby and God Morgon brands, Eckes-Granini now controls more than eleven strategic brands in Europe. Moreover, the Group is now the market leader in the fruit-juice and fruit-beverage segments in Denmark and Sweden as well, and has also extended its market lead in Finland.